The When is Now

Dear AJA Community,

L’shana Tovah!

Please let me explain…(before you think that I am losing my mind and confusing the upcoming Pesach holiday with the Chaggim!)

In the world of Jewish Institutions, in a sense, right now is our High Holy Day Season. It’s the time of year when we look at our fundraising numbers to set our budget for next year. Many of you have already given to our school - and we are so grateful. Friends, you know that I RARELY use my Thursday Thoughts for an “ask”. Well, today ... I am.

In our weekly Torah portion, Parashat Vayikra, Torah delineates all of the voluntary offerings we give to the Temple. When referring to the donor of a meal offering, we learn that it is a person of average means who makes this particular sacrifice. It is fascinating and meaningful that instead of using the word for man  אָדָם‬, here the word nefesh נֶפֶשׁ‬ (soul) appears. This word choice indicates that Gd viewed the offering not as from a physical person, but as a sacrifice from his SOUL. The Torah gives great significance to one who is of typical means and yet, still gives, regardless of his concern that he cannot give more.

Please know that regardless of the amount - every single gift you make to AJA is important and cherished, as it comes from the soul. Every one of you makes a difference.

At AJA, we know:

...every child deserves the best Hebrew, Judaic and General Studies curriculum rolled into a culture of respect, Jewish values in a nurturing and inclusive community - in a way that only AJA can provide.

...even though AJA is not the biggest institution, we have a clear vision and an amazing team of leaders, faculty and staff - and our school is growing. (did you know that many grades are already at capacity for next school year?!). our children a Jewish Day School education is imperative for the continued growth and strength of Jewish Atlanta.

If you have not yet participated in our Annual Fund...this is my ask:

Please join us and give until it hurts a little bit. It has not been easy (understatement of the year!) to merge two schools with extremely different histories and cultures. Financially speaking, we are well on our way to our campaign goals. Our hamish (cozy, warm, inviting) little AJA with our very small infrastructure for development and marketing - has hit the $1.1 million mark, nearly at our lofty $1.5 million goal.

“If I am not for me, who is for me; and if I am (only) for myself, what am I. And if not now, when?” – Hillel, Pirkei Avot, 1:14

The “when” is now.

Todah Rabah!

Click below to participate:

Thank you from the bottom of my heart and nefesh for your support and generosity to our incredible AJA. We couldn’t do it without you.